Call center outsourcing firms can always stand to benefit from gaining new clients. Call centers provide a very useful and necessary service for all sorts of companies, no matter the industry. Getting new clients, especially clients abroad, seems like a tricky task. But there are many ways to go about it which are simple yet effective. As long as the company provides great service, clients are sure to follow. Here are some ways to attract clients abroad to your call center outsourcing.
1. Content Marketing
Start by creating relevant content to show your expertise in the industry. Content marketing can be a great way to capture leads. There is an array of topics you can write about, from your company’s experience to best practices. These can help to prove your expertise and knowledge in the field. Use SEO to help your website and content show up more in search, including search engines abroad.
Also, don’t be afraid to promote these articles on social media platforms, like LinkedIn. Using social media can help you reach a wider audience. Fewer things will attract clients more than competent and content marketing can help you send the word out.
2. Case Studies
Use your official website to post case studies and client reviews. Take a look at some of your clients and show how your firm has helped them achieve their goals. Show testimonials from your clients and write about their success. Also, if possible, try to get testimonials from a variety of clients from different industries. These references help to build the reputation of your firm. These can help future clients determine if your call center is the right one for them.
This may be one of the most commonly used ways to gain new clients. After all, people are more prone to trust the opinion of people they know. You can consider offering a referral program with special packages or benefits. Keep clear and honest communication with current clients and do not pressure them. If your clients are happy with your service, then they will be more eager to refer you.